The significance of gastronomy as a means of showcasing Greek products of the primary sector, through tourism, has gained more ground over the years. Hotels have long since been pioneers of this philosophy by introducing and establishing the “Greek Breakfast”. A wholesome certified and branded product that has won over all the guests of Greek hotels and opened new extrovert paths for Greek production.
Greek production, of the highest standards, constitutes a special experience of unique attributes for the visitors of the country and thus becomes a vehicle for the promotion of the importance of the Greek dietary culture and the creation of new opportunities for the demand of Greek products in international markets.
Gastronomy is the best example of the value of synergies between sectors and branches of the economy so that the country can benefit from its comparative advantages.
The Hellenic Hoteliers Federation aims to develop a more extrovert policy, to invest in more interactive activities and participate in events that promote the work and products of Greek producers and also promote the country’s comparative advantages abroad. Within this frame, the Hellenic Hoteliers Federation identifies and supports synergies that empower our profile as a tourism destination and reposition Greece on the international map of tourism.
Sympossio Greek Gourmet Touring 2019 constitutes one of these synergies that successfully promotes Greece through gastronomy and a chain of institutional organs, authorities and Greek entrepreneurs, hoteliers and producers, showcasing regions and flavours abroad. In light of this contemporary perspective for the importance of gastronomy, I wish Sympossio Greek Gourmet Touring 2019 every success!
The significance of gastronomy as a means of showcasing Greek products of the primary sector, through tourism, has gained more ground over the years.